ecommerce web design

Reasons Why Magento Is The Single Best Ecommerce Platform For Small Businesses

Image Credit: Hubspot

Choosing the right eCommerce platform is one of the most important decisions that a small business will make. The fact is, the eCommerce platform you end up choosing can single handily dictate the entire ‘buying experience’ of your customer. When looking for an eCommerce solution, you want to find a variety of things including a balanced blend of flexibility, scalability, and more. Luckily, an open sourced option is available on the market that offers everything you could possibly need both now and in the future. While there are a lot of other platforms to choose from, Magento stands above the rest and is widely regarded as the single best eCommerce platform for small businesses for a variety of reasons. Below, we will be going over why Magento stands above all its competition.

Reasons Magento Is The Best:

1. Simple and Easy To Use Features.

Simplicity reigns supreme for today’s busy business owners who have enough on their hands as it is.¬†Magento truly shines in terms of its ease of use and its ability to scale to the skill level of its user. Business owners often want to have control over their own website customization, design, images and content, however, this is not always so easy. Customizing a website can often mean constant meetings with developers/designers over minor details; it’s much more beneficial if the business has a bit more control to make their own edits.

Vi Wickam of Wickam Group is a seasoned website design professional out of Colorado. Wickam Group does Magneto web design for e-commerce businesses. His take on his experience with Magento:

“Perhaps the biggest reason it is such a good option for small businesses comes from it’s simple and easy to use features that make building, managing, and scaling your website as simple as a press of a button.Whether you are a novice at building websites and eCommerce platforms or you are fluent in writing code, you will be able to achieve great results no matter what as they eliminate the skill gap.”

2. Flexibility.

Another reason Magento is such a great option for small business owners is due to the level of flexibility it offers its users. Because it’s open source, you are not going to be constricted to using specific services with your website like you would with some of its competition.

3. Search Engine Friendly.

When it comes to being able to compete in today’s ultra competitive digital marketplace, one of the main things you will want to consider is how friendly the platform is with search engines. Afterall, ranking as high as possible is a key consideration to make. Because Magento is so searching engine friendly, it is a great option to leverage.

4. Automatic Updates.

Instead of having to worry about your website getting exposed due to vulnerabilities, you will be able to rest easy knowing that your website will automatically be updated to close security vulnerabilities or gaps without having to manually do it. Some might forget to update their websites which can leave their websites vulnerable. Thus, this is an excellent feature Magento offers that a lot of other eCommerce platforms do not.

5. Customizable Themes.

You are going to have the ability to fully customize your magento themes and obtain just about any template you want to achieve the desired look with your website. Magento has some amazing designs that give you an amazing head start to having a great looking website.

6. Mobile Friendly.

In order to rank well on search engines nowadays and in order to maximize customer satisfaction, it is imperative that your website is mobile friendly. Magento is fully responsive and mobile friendly which allows for the best possible mobile experience for your prospective customers and traffic.

Overall, Magento offers a superior blend of customization, automation, flexibility, and scalability that you simply will not find on other eCommerce platforms on the market. Because of this and the reputation Magento has managed to forge on the market, it is the single best solution you can opt for when looking to integrate and choose an eCommerce solution for your website.

web design in texas

Here’s 3 Major Ways How To Become A Top Web Company In Texas

If You Want To Be A Competitive SEO Company In Texas, There Are A Few Things You Need To Know!

Whether you are a small or large SEO or web design company in Texas, you have one very clear focus; to be successful. How can you reach this goal despite the competitive industry that you are part of? There are many SEO companies in Texas, how can you make sure clients see your company as a prime pick? Let’s take a look at a few of the key elements to success.


Keep Your Friends Close And Your Enemies Closer

best web designersNow, we’re not saying that other web design and marketing companies are really your enemies – that would be a little too harsh! However, companies in Texas that offer the same type of service to you, are a threat to your profit and ultimately your existence as a company. We’ve seen companies come and go at very rapid speeds, and the ones that do the best are the ones that stay persistent.

That is why understanding your competition is the first step to staying at the top of your game. Get to know the various SEO companies in Texas, analyze those that are very successful, as well as companies which do not seem to be making much of impression. Learn how to improve from the good examples, and what to avoid from the bad ones.

“We always have to stay on top of our competitors. When everyone has the ability to learn about digital marketing and web design through free videos and training, it makes the marketplace saturated and highly, highly competitive for web design companies.” ¬† Kelsie |¬†

Keep Growing

The world of online commerce, marketing, and SEO is an ever changing one. The current trend that you may have mastered last month could already be a thing of the past this month. If you want to be a competitive digital web service company in Texas you need to know the world of SEO inside out. Take advantage of workshops, training, courses and any other potential way to learn and grow in your knowledge. Remember, your competition very likely has a keen focus on improvement and growth, make sure you don’t get left behind!

Not only should you ensure you remain up to date and at the top of your game with all things SEO, you should also make sure that your clients and potential clients are very well aware of your efforts. If you have received a new qualification or attended a specific training, be sure to mention this on your official website and any other source of information about your company.


Your Staff Can Make You Or Break You!

You may be the best thing that the web world has ever seen, but remember, your company can only be as good as the staff you employ. You can be sure that most of the SEO companies in Texas invest a significant amount of time and effort in choosing staff members who are ideal for their company. In addition, they likely ensure each member of staff receives continuous training and motivation to keep them constantly up to date with changes, as well as being able to perform to their peak potential. Not only should you take the time to employ the right people, but you also need to make sure they are always given the means to grow and improve.

Indeed, having a competitive digital web service company in Texas can be quite the challenge. However, by understanding your competition, staying up to date and employing the right people you are setting yourself up for success.